Smart, Targeted and Integrated: Our Exhibitor Marketing Offer
In an uncertain market, the last thing your business can afford to do is disappear from public view. Despite static – or even reduced – marketing budgets, brands need to be marketing more aggressively than ever before. Now is the time to work smarter; allocating budget to opportunities that give you direct access to your target market, repeatedly over a sustained period, and across multiple key channels. Even better if you can optimise your resources by outsourcing this work to teams of external experts – at no additional cost to you.
Messe Muenchen South Africa has taken on the challenge of maximising your marketing budget by curating the most compelling campaign package possible for our IFAT Africa, food & drink technology Africa and analytica Lab Africa stakeholder communities.
In our ongoing quest to deliver more value than ever before, Messe Muenchen South Africa is focusing on a highly targeted campaign to selected, quality visitors; as well as new and enhanced value adds to extend your market exposure.
Every exhibitor at food & drink technology Africa benefits from cross-industry exposure at the complete colocation, as well as a campaign support and value-adds
Our expert writers will interview your spokesman and write media releases in the run-up to the event, highlighting your thought leadership, news and participation in the event. Our marketing experts will then issue this release to selected media channels for publication. – at no additional charge to you
Social media posts – 6-month campaign:
Benefit from multiple pre-event, during the event, and post-event social media posts, with photographs, prepared and shared by our social media department.
Wrap video clip
Your stand will be included in our professionally edited post-event highlights video, which will be shared with you for use on your news and social channels.
As a partner or sponsor, your branding and news will be included in Messe Muenchen’s newsletter to a high integrity database of qualified buyers, industry stakeholders and decision makers.
As always, you will also have access to opportunities to extend your exposure through:
- Inclusion in our exhibitor directories
- Sharing your company and product posts and videos to our social media communities
- Establishing your experts as industry thought leaders by making them available for our PR and media interviews